Best Marketing Automation Tool 2017 FORBES Best Marketing Automation Tool 2017 FORBES

How can you turn visitors into subscribers and then into customers

Email marketing is one of the fundamental pillars of digital marketing, being an amazingly effective way to reach your visitors. In fact, 77% of internet users prefer to receive promotional materials at their e-mail addresses than any other channel, while also being more inclined to share content with other people via e-mail, rather than posting about it on social networks.

Capturing the attention of potential customers is challenging, considering that consumers are flooded with information about products, services or promotions from numerous marketers. If you want to earn the attention of your customers and determine them to subscribe, quantity is not an answer. If you up your e-mail frequency, your customers will be more inclined to unsubscribe to your newsletter. If you want to build an efficient email marketing strategy, you need to consider incorporating personalized display advertising into your email campaign.

Show your customers that you care about them!

Retargeting will set up a dynamic subscription live trigger for you, which will help you turn visitors into subscribers and then into customers, using our marketing automation software and our special algorithm.

The Dynamic subscription live trigger can be customized however and anytime you want, both in terms of text and design. In addition, you can multi-test any element you need.

Next step is to reward your website visitors for subscribing with email triggers. The logic behind is very simple, and that’s why it returns great results. The reward consists in a small discount sent through a triggered email, for the first order of your visitor. Besides the discount, the e-mail also contains product recommendations based on his browsing behavior, tracked and analyzed using our marketing automation tool. Showing your customers that you care about them will result in an increase of their willingness to buy, choosing your online shop instead of your competition.

Email is still an important communication channel and marketing instrument, used by most of the companies to inform their customers about their products and services. Instead of assaulting them with all kind of flat offers, Retargeting takes a different approach and uses email triggers to show your customers how grateful you are for their decision to buy your products.

If you want to find out how can you turn visitors into subscribers and then into customers, start using Retargeting right now!

Retargeting for E-Commerce will boost your online store sales up to 100%

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